Thrive Powered by Time To Know – McGraw-Hill | Video Business Cards

About The Client

McGraw-Hill Education is one of the world’s biggest educational publishers. They provide products and services to over 135 countries around the world that are available in more than 60 languages. McGraw-Hill Education offers a wide range of customized educational references, softwares and programs from pre-K through postgraduate students.

Our Project

McGraw-Hill Education introduces their new pre-K to 12 program called Thrive, which is powered by Time To Know. In relation to this, the company wants an ultramodern and interactive product that will best represent McGraw-Hill Education as a whole, which is both innovative and technologically advanced.

The ideal product would be something that is suitable for all ages, which means it should be easy to use and navigate, informative, and engaging. It has to be a sleek and modern product that will effectively feature how Thrive works and how it improves student learning. Since McGraw-Hill has been in the industry for many decades, they also want an out of the ordinary product that is new to people’s eyes.

The Solution

The videoBOOK is the best suited product for McGraw-Hill’s intended use. It is being highly suggested by our panel of consultants as it ticks all the right boxes for what the company requires. The video book may seem to look like a regular book at first glance, but once opened, there is a built-in LCD video screen inside. Furthermore, the video book is made with a magnet and a sensor for your video presentation to automatically play once the recipient opens the book. We added this feature for an additional wow factor. Not for the card, but for what is being showcased inside.

We’ve engineered the custom video books to leave a lasting impression to all McGraw-Hill clients. With its multi-video feature, McGraw-Hill Education will be able to present multiple video contents in introducing their newest program, Thrive. It is built-in with a simple but interactive press to play design to easily switch between video presentations. It does not need the internet in order to function and play, which makes it convenient for everyone to watch the videos without browser restrictions and registrations. The videoBOOK is a tangible product that can be carried wherever you go, mailed to clients across the globe, and use it whenever they want to.

The video book is your all-in-one product for brand campaigns, business presentations and promotions, and event invitations. A new way of reaching out to your prospects and key customers in an extraordinary manner. Not only that, this modern LCD video brochure card meets the increasing demand of video content in today’s digital world. An innovative and modern marketing product that will best represent your brand.